The digital twin is certainly the greatest and most disruptive technological advance in the revolution associated with the so-called Industry 4.0, which hinges on innovation on the development of new products and processes.
The term phygital has been coined recently to refer to the possibility of interacting with people in the physical and digital environments. Can this term promote innovation?
Digital twins allow adopting data-based decisions, automating business processes, enhancing interdepartmental collaboration, even developing new business models, while responding to growing customer demands in the most efficient manner.
